Shared Promotions

Information, tips and tricks about producing and participating in shared promotions.


Sweet Smart & Seriously Good Looking holiday pets 2
Hawthorne Holiday Stroll How many times have you heard, “Everyone loves a parade”? I pay attention to these things, and I can assure you that the parade is a beloved tradition by people and their pets. In a time honored tradition, the Hawthorne Boulevard Business Association and area retailers partnered […]

Holiday Tree Lighting Promo: Pup Parade Draws People


Greet event attendees with smiles
The big box retailer and mail order behemoth can’t compete with small businesses owners who hosts meaningful experiences that support and promote local events. Whether events are cause-related for a nonprofit, seasonal recognition or just plain fun, hosting events that create experiences in the minds and memories of participants are […]

Main Street Communities Low Cost, Big Impact with Experience Marketing©


Event marketing at it's finest 1
A simple way to reach new customers is by getting involved in a shared promotion. Your business will strengthen community connections while developing a reputation for innovated products and services. Save time, money and resources by collaborating with other businesses in your field or neighborhood. A spirited event that combines individual […]

Shared Promotion Synergy Promotes Individual Businesses Together



fundraising at street fair 1
You’ve got a great street fair, now how do you find the profit centers inherent in event promotions. Street Fairs can be a catalyst for terrific fundraisers. Community assets create options. Fundraising starts by considering the assets of your community. To find the best option, try multiple approaches based on who, or what, […]

Fundraising Street Fair Profit Centers


cocktails while shopping 1
Popina Swimwear, in Portland OR, knows how to turn an ordinary sale promotion into a VIP Spa Day experience. Probably the least favorite shopping anyone has to do is for a new bathing suit. Let’s face it, it’s probably because the old one no longer fits and we all know what that means… To get people in […]

3 “must haves” to turn an ordinary sale promotion into ...


Entry door creatures stop traffic
What do smart businesses do when a conference comes to town? Use signs, printed or online, to lead the way to all the right places when there are so many options, yet so little time. Three days, over 42 sessions, tours, activities and hundreds of attendees, all from interesting places and fabulous […]

Signs Lead Conference Attendees to All the Right Places