Main Streets


Easy SWAG bags make great gifts 1
One of THE best ways to create successful place-making events is by looking closely at an old event and being honest with yourself about it’s success (or failure). Known as event evaluations, every planning group must look at the time and energy it takes to plan, market and produce an […]

Event Evaluation Review Makes Planning Stress-Free


Greet event attendees with smiles
The big box retailer and mail order behemoth can’t compete with small businesses owners who hosts meaningful experiences that support and promote local events. Whether events are cause-related for a nonprofit, seasonal recognition or just plain fun, hosting events that create experiences in the minds and memories of participants are […]

Main Street Communities Low Cost, Big Impact with Experience Marketing©





fundraising at street fair 1
You’ve got a great street fair, now how do you find the profit centers inherent in event promotions. Street Fairs can be a catalyst for terrific fundraisers. Community assets create options. Fundraising starts by considering the assets of your community. To find the best option, try multiple approaches based on who, or what, […]

Fundraising Street Fair Profit Centers


Entry door creatures stop traffic
What do smart businesses do when a conference comes to town? Use signs, printed or online, to lead the way to all the right places when there are so many options, yet so little time. Three days, over 42 sessions, tours, activities and hundreds of attendees, all from interesting places and fabulous […]

Signs Lead Conference Attendees to All the Right Places